The Derry City Council delegation at the Marketing Excellent Awards were (from left) Councillor John Boyle, Derry City Council chief executive Sharon O’Connor, Mary Blake Derry City Council Tourism Officer, Michele Shirlow, Food NI, and Mayor of Derry Councillor Brenda Stevenson.
Derry City Council has scooped a top award for its marketing campaign for the LegenDerry Food Festival at the prestigious Chartered Institute of Marketing (CIM) in Ireland Marketing Excellence Awards.
As well as securing the Marketing with Impact Public Sector award with the LegenDerry Food Festival, the Council was also commended in the Marketing with Impact in the Leisure and Tourism category, while the Clipper Race stopover event campaign was shortlisted under Best Marketing Campaign for an Event.
Mayor of Derry Councillor Brenda Stevenson, who attended the Belfast ceremony with the council team included chief executive Sharon O’Connor, praised the efforts of all involved.
She said: “Derry has no doubt upped its game over the past few years in terms of staging events which have international impact, and it’s through the work of so many dedicated people at Derry City Council and our partner organisations, that the message about our fantastic city is furthering its reach every day.
“Events such as the LegenDerry Food Festival, the LegenDerry Maritime Festival, the Banks of the Foyle Hallowe’en Carnival and the MTV Music Awards – not to mention the packed programme of world class events which were staged during our year as City of Culture – all demonstrate the unique offering of our city in terms of tourism.”
The awards celebrate, recognise and reward the best marketing achievements across various industry sectors in Ireland and acknowledge the contribution made by both individuals and teams.
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