GOOGLE’S Digital Garage which offers courses on everything from search to social media, to help you grow your business or career is coming to Derry next month.
Organised as part of Derry City and Strabane District Council’s ‘Enterprise Week 2017’, a Google Digital Garage expert will be offering two free workshops on digital skills on Monday 6th March at the Guildhall.
Enterprise Week 2017, which runs annually is this year being held from 6th to 10th March with a number of industry experts and workshops running in various locations during the five day event.
Virgin Media Business, sponsors of the business festival have partnered with the Digital Garage from Google to bring two afternoon workshops on ‘‘Reaching new customers online’ and ‘Knowing your business with Google Analytics’.
Seamus McCorry at Virgin Media Business said, ‘Virgin Media Business is excited to be partnering with The Digital Garage from Google.
“This is a digital skills training platform to help you grow your business, career and confidence, online.
“A Google digital expert will outline what’s needed to gain a competitive advantage in the ever changing digital landscape. There will be lots of opportunities to ask questions too.’
Louise Breslin, Business Manager at Derry City and Strabane District Council said that the addition of Google’s Digital Garage to the programme will be of real advantage to local businesses.
She added, ‘While the majority of small businesses in the city and district have an online presence of some sort, these workshops, alongside the wider Enterprise Week programme will provide support and advice on how to make that presence effective.
‘Enabling small businesses to have access to expert advice is what Enterprise Week is all about.
“The current and certainly the next generation of business will be heavily driven by digital platforms. Current statistics show that businesses with a strong online presence develop and expand much quicker, which is not only good for businesses but also of benefit to the local economy.’
Alice Mansergh, Director of Google Marketing Solutions for UK and Ireland, said ‘Google’s products and free digital training are a growth engine for people and businesses up and down the country.
“So if you live in or around Derry and Strabane and you want to boost your career, or turbocharge your business, please join us at our Digital Garage and talk to our experts.
“We can help you connect to new customers, help boost your productivity or improve your employability no matter what field you work in.’
The Digital Garage from Google will take place in the Guildhall on Monday 6th March. Two workshops will be held throughout the afternoon from 1.00pm until 3.00pm; from 1.00 – 1.45pm: ‘Discover how to make your business more visible online’.
This workshop is designed to help new customers find businesses through search optimisation, local listings and search engine marketing. The second workshop from 2:15 – 3.00pm, ‘Know your business with Google Analytics’ aims to help businesses recognise the importance of digital analytics and how to use a tool such as Google Analytics to collect data, understand insights and create goals for your business.
Enterprise Week will take place from Monday 6th until Friday 10th March. To view the full programme for Enterprise Week 2017 and to register, go to www.derrystrabane.com/enterpriseweek
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